Home » Business Unit Strategy (CBI Series in Practical Strategy) by Eli Segev
Business Unit Strategy (CBI Series in Practical Strategy) Eli Segev

Business Unit Strategy (CBI Series in Practical Strategy)

Eli Segev

Published November 6th 2000
ISBN : 9780471499930
Paperback
238 pages
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 About the Book 

This book explores strategy from its roots. It focuses on the belief that strategy does no just happen, it is made, this book makes four distinct contributions to dealing with the real issues that managers face: helps the manager to identify theMoreThis book explores strategy from its roots. It focuses on the belief that strategy does no just happen, it is made, this book makes four distinct contributions to dealing with the real issues that managers face: helps the manager to identify the strategy of the business unit- facilitates evaluation of this strategy- aids the analysis of opportunities and limitations- helps managers find viable strategic options for the business.